It’s that time again! Before I unveil the Top Ten, let’s go over a few of the ground rules, shall we?

1) This list only tracks sales through AMAZON. It does not keep track of sales through Barnes and Noble, face-to-face or anything else!
2) This list only tracks PRINT sales. We do not currently track e-books. Exactly how Amazon calculates these things is mostly a trade secret and they vary wildly from day to day. If I checked this tomorrow, the list could be very different. This list reflects sales ranks as of Monday morning October 22, 2012.
3) In order to keep the focus on new releases, eligible works must have been published within four months of the current date. So, since this list is being done in October 2012, I’m only looking at books published since July 2012. Please keep that in mind before complaining that Title X is not listed. Also, keep in mind that for the most part, I’m tracking sales from smaller press publishers who actively publishing New Pulp material. I don’t generally track sales from Simon and Schuster or places like that — they have the New York Times Bestseller List for that. If one of the major publishers starts doing The Shadow or something, I’ll track that… but I’m not tracking Hard Case Crime or similar publishers any longer. The playing field is simply not level enough.
4) I am no longer tracking pre-release orders. Some publishers never actually release their books and when they do, it’s months after they were supposed to be released. Everything listed in the Top Ten is currently for sale.
5) Like the name suggests, we’re tracking “New” pulp — I’m not tracking sales rankings for reprints of classic material. In order for something to qualify for this list, it has to be at least 50% new material that has not been printed in book form before.
6) I am human. I make mistakes. If you are aware of a title that should be listed below (keeping in mind all the rules above), please let me know and I will make sure to remedy the situation.
7) I get most of my information from All Pulp, New Pulp, the Pulp Factory mailing list and a few other sites. If you think I might miss your release, let me know in advance — drop me a line and tell me when it’s being released.

Without further ado, here’s the completely and totally unofficial New Pulp bestseller list as of right now (title, then publisher, then release date, then sales rank):

1) Doc Savage: Death’s Dark Domain by Will Murray (Altus Press, September 2012) – 24,692
2) The Spider: Shadow of Evil by C.J. Henderson and J. Anthony Kosar (Moonstone Books, October 2012) – 340,466
3) The Green Hornet: Still At Large by Various (Moonstone Books, August 2012) – 713,481
4) Blood of the Centipede by Chuck Miller (Pro Se Press, September 2012) – 760,920
5) Dillon and the Pirates of Xonira by Derrick Ferguson (Pulpwork Press, August 2012) – 811,412
6) Pirates & Swashbucklers Volume Two by Various (Pulp Empire, October 2012) – 883,948
7) Captain Action: Riddle of the Glowing Men by Jim Beard (Airship 27, July 2012) – 1,050,157

8 ) Secret Agent “X” – Volume Four by Various (Airship 27, October 2012) – 1,069,633
9) The Spur: Loki’s Rock by Mark Ellis (Fortuna Books, September 2012) – 1,187,883
10) Aliens Among Us by Various (Pulp Empire, August 2012) – 1,259,838

Just missing the list were: The Adventures of Lazarus Gray: Die Glockeby Barry Reese (Pro Se Press, July 2012) – 1,617,860, Pro Se Presents # 13 by Various (Pro Se Press, August 2012) – 1,628,807, Pro Se Presents # 12 by Various (Pro Se Press, July 2012) – 1,806,941 and Black Bat Mysteries Volume Two by Various (Airship 27, August 2012) – 2,051,244

This list has received a good bit of feedback lately — none of it of the positive variety, really. Quite a few people have asked why I’m not tracking eBooks, several of them saying that it would be a truer indicator of sales and that print is dead. I’ve explained that I used to track eBook sales but it was just too much — a LOT of people only publish eBooks and thus what I have to track is a lot larger… and publishers aren’t exactly sending me notices when they release something so I have to scour the Internet to find out that info. Then they bitch when I miss something and to be honest, I take an hour out of my time every Monday morning to do this. I’m not getting paid for it. I started doing it just to compare my own books to what else was out there, it seemed to catch on and so I continued to doing it. I’ve also had several people say that the ranks I’m posting “don’t mean anything” since just a couple of sales can cause a huge shift in the ranks. All I’ve ever said is that I’m taking a weekly snapshot of the sales ranks — and they are what they are, meaning I can’t manipulate them. So they’re “true” for what they are. Strangely, the folks who hit number one on the list are never complaining.

Anyway, after a strong sales week last week, the floor kind of fell out on us this time around. The new Doc Savage book is selling very well and Moonstone’s classic revivals are, of course, doing fine. But beyond that… we have one debut on the list this week as Airship 27’s Secret Agent “X” book debuts at # 8. Last week’s # 2, Captain Action, drops to # 7. Chuck Miller’s Centipede book gives Pro Se their lone appearance in the top ten, which is unusual for them, as they generally lead the way.

From a publisher standpoint, we have seven publishers represented. Moonstone, Pulp Empire and Airship 27 have two books each, followed by Pro Se, Fortuna, Altus and Pulpwork, who have one each.

Take it all with a grain of salt, folks.


  1. I think you’re doing a great job, Barry. Thankless, but great. I don’t think anyone else has been able to come up with a better idea for tracking New Pulp sales. And until there’s a standardized, unified methodology specifically for tracking eBook sales, I don’t think a single person could track it on a weekly basis as a parttime gig.

    Thanks again!
    – Duane

  2. Thanks again for putting this list together each week, Barry. Much appreciated. I’m excited to say that I have stories in two of these books – Green Hornet: Still at Large and Secret Agent X vol. 4. Glad to see others are enjoying them.


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