New Pulp Best Seller List (Based on Amazon Sales Ranks 10/15/12)

It’s that time again! Before I unveil the Top Ten, let’s go over a few of the ground rules, shall we?

1) This list only tracks sales through AMAZON. It does not keep track of sales through Barnes and Noble, face-to-face or anything else!
2) This list only tracks PRINT sales. We do not currently track e-books. Exactly how Amazon calculates these things is mostly a trade secret and they vary wildly from day to day. If I checked this tomorrow, the list could be very different. This list reflects sales ranks as of Monday morning October 15, 2012.
3) In order to keep the focus on new releases, eligible works must have been published within four months of the current date. So, since this list is being done in October 2012, I’m only looking at books published since July 2012. Please keep that in mind before complaining that Title X is not listed. Also, keep in mind that for the most part, I’m tracking sales from smaller press publishers who actively publishing New Pulp material. I don’t generally track sales from Simon and Schuster or places like that — they have the New York Times Bestseller List for that. If one of the major publishers starts doing The Shadow or something, I’ll track that… but I’m not tracking Hard Case Crime or similar publishers any longer. The playing field is simply not level enough.
4) I am no longer tracking pre-release orders. Some publishers never actually release their books and when they do, it’s months after they were supposed to be released. Everything listed in the Top Ten is currently for sale.
5) Like the name suggests, we’re tracking “New” pulp — I’m not tracking sales rankings for reprints of classic material. In order for something to qualify for this list, it has to be at least 50% new material that has not been printed in book form before.
6) I am human. I make mistakes. If you are aware of a title that should be listed below (keeping in mind all the rules above), please let me know and I will make sure to remedy the situation.
7) I get most of my information from All Pulp, New Pulp, the Pulp Factory mailing list and a few other sites. If you think I might miss your release, let me know in advance — drop me a line and tell me when it’s being released.

Without further ado, here’s the completely and totally unofficial New Pulp bestseller list as of right now (title, then publisher, then release date, then sales rank):

1) Doc Savage: Death’s Dark Domain by Will Murray (Altus Press, September 2012) – 54,840
2) Captain Action: Riddle of the Glowing Men by Jim Beard (Airship 27, July 2012) – 106,835
3) Aliens Among Us by Various (Pulp Empire, August 2012) – 205,505
4) Pirates & Swashbucklers Volume Two by Various (Pulp Empire, October 2012) – 247,228
5) The Spider: Shadow of Evil by C.J. Henderson and J. Anthony Kosar (Moonstone Books, October 2012) – 255,004

6) The Green Hornet: Still At Large by Various (Moonstone Books, August 2012) – 326,393
7) The Spur: Loki’s Rock by Mark Ellis (Fortuna Books, September 2012) – 521,221
8 ) Blood of the Centipede by Chuck Miller (Pro Se Press, September 2012) – 530,892
9) The Adventures of Lazarus Gray: Die Glocke by Barry Reese (Pro Se Press, July 2012) - 1,218,152
10) Pro Se Presents # 13 by Various (Pro Se Press, August 2012) – 1,294,965

Just missing the list were: Pro Se Presents # 12 by Various (Pro Se Press, July 2012) – 1,460,215, Black Bat Mysteries Volume Two by Various (Airship 27, August 2012) – 1,699,013 and Fight Card – Round 4 by Wayne Dundee (Fight Card Productions, July 2012) – 2,786,278.

For those of you who are curious, Airship 27′s new Secret Agent “X” book has no sales rank yet — I’m sure it will debut on the list next week.

Sales, on the whole, were way up this week. The first 8 spots on the list all had very good sales ranks and are a real return to form. There’s a huge distance between # 8 and 9 on this list — I’m sure several publishers would have liked to have filled that void. At the very top, Doc Savage continues to hold sway, which is no surprise. Captain Action jumps back up to the # 2 spot, showing strong life in its last month of eligibility. Pulp Empire has what is probably its strongest week yet, as they notch two spots in the top four — Aliens Among Us returns to the list and their newest book debuts at # 4. Following that, we have continued strong sales from The Spider and The Green Hornet. Mark Ellis’ Spur volume looks like it will be a fixture on the list for the next few months. The bottom three spots are all Pro Se titles. Airship 27′s Sinbad book made a brief appearance on the list few weeks ago but has vanished since then — it had a sales rank over 3 million this week. Given the strong push it received and the talent involved, that one has really surprised me.

From a publisher standpoint, we have six publishers represented. Pro Se leads the way with three books (though it should be noted that those last two books were distant finishers on the bottom of the list), followed by Pulp Empire and Moonstone Books, each with two titles. We then have Altus Press, Fortuna Books and Airship 27, all of whom have one book represented.

Take it all with a grain of salt, folks.

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